The month began with a bit of design work for one of our newest clients – reflexology and wellness specialist ABWR. The thing we love about our work is, there’s always something different dropping into our inbox, and in this case, it was a request for some flamboyant foot charts – just one of many assets we’re preparing for this new business.
Our in-house copywriting expertise was in top gear putting together the latest e-magazine for John Clark Motor Group’s Audi franchise – a handy customer retention tool if you're thinking long-term. We got the news and feature content mingling nicely with some high-impact visuals, embedded video and interactive links to keep things interesting. It was all packaged up in a slick flipbook style to give it an authentic magazine look and feel. This project, which has been rolled out across other car brands in the Group, gave us the ideal opportunity to further develop our bespoke email marketing platform.
And our custom-built booking system also came in handy for some VIP sales events across four of JCMG’s brands, expertly coordinated as always by our account director. That meant multiple e-campaigns, supported by print collateral – turned around with the deftness of a black cab. As was an ad and advertorial for kitchen, bathroom and garden room specialist, Redpath. A tight turnaround followed for Cycling Scotland’s mail campaign. 11 kinds of targeted artwork, 11 locations. Just the kind of logistical challenge we relish.
Kitchenware for Westholme Interiors and electric motors for Midland Electrical got the full nexus24 photoshoot treatment. Westholme’s shoot presented a future collaborative opportunity with another client of ours - DK&I designer kitchens and interiors: DK&I providing the readymade studio setting to showcase products; Westholme returning the favour with a wealth of social media connections. We try and bring clients together for mutual benefit whenever possible, and find new ways to support them promotionally. In the case of our long-standing client, Hannah Chapman Racing, that means becoming part of her livery. We’ve just secured our support for another season as she continues to climb the motorsport ladder - a journey we’ve been on with her since 2014. Catch her first race on ITV4 this weekend!
And our website boffins have been beavering away behind the scenes on not one but three new sites. Stay tuned for more on those soon.
So there you go, some news from nexus24. Just a few of the plates we’ve kept spinning in May.